Trump’s ’60 Minutes’ Ratings Tank


Deadline: “The newsmag’s 1.8 rating among 18-49 year olds and 11.3 million viewers, while the strongest showing of any non-NFL program Sunday night, marks a 47% dive in the demo and 43% in total viewers, relative to Trump’s most recent previous 60 Minutes sit-down. … Trump had bagged a 3.4 demo rating, and 20M viewers overall, in his November 13, 2016 interview on the CBS newsmag, broadcast shortly after his election. That time, unlike this past Sunday, Trump enjoyed no NFL lead-in support.”

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